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hormozi-workspace
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# AI Workspace AI-powered workspace that learns your business using Alex Hormozi's $100M framework. ## What This Is A Claude Code workspace with: - **Wiki-based memory** — knowledge compounds over time, not lost between sessions - **$100M Framework knowledge base** — proven frameworks for offers, leads, traffic, retention - **Skills system** — reusable capabilities for marketing, research, content, and more ## Quick Start ```bash # Clone the repo git clone <your-repo-url> cd <repo-name> # Open in Claude Code claude ``` ## Structure ``` ├── CLAUDE.md # Workspace setup and onboarding questions ├── memory/ │ ├── schema.md # Wiki conventions │ └── wiki/ │ ├── index.md # All pages catalog │ ├── concept/ # 20 framework concepts │ ├── entity/ # alex-hormozi │ └── source/ # 14 source summaries └── .claude/skills/ # All skills ``` ## How It Works ### 1. Onboarding When you first use the workspace, CLAUDE.md will ask questions about your: - **Offer** — what you sell, to whom, at what price - **Leads** — where they come from, how you nurture them - **Conversion** — closing systems, objections, proof - **Retention** — lifecycle, LTV, churn - **Traffic** — channels, CAC, mix These map to the $100M framework in the wiki. ### 2. Wiki Memory Instead of RAG (retrieving raw chunks every query), this wiki **compiles knowledge once**: - You drop source materials into `memory/raw/` - Tell me: `ingest [filename]` - I create wiki pages from the content - Future conversations reference the wiki, not raw files ### 3. Skills Skills in `.claude/skills/` extend capabilities: - Marketing (ads, SEO, email, content) - Research (competitive intel, deep research) - Visual (diagrams, flowcharts) - Code (review, automation) Run `/skills` to see all available. ## Wiki Contents **Frameworks covered:** - [[grand-slam-offer]] — making offers so good saying no feels stupid - [[lead-magnet]] — attracting strangers who might become customers - [[lead-trust-formula]] — credibility + proximity + reciprocity = trust - [[closing-systems]] — systematic approach to closing leads - [[retention]] — keeping customers, three levers (usage/emotion/relationship) - [[traffic]] — visitors to business, three types (paid/owned/earned) - [[pricing-strategy]] — value-based pricing, anchoring, payment structures - [[lifetime-value]] — total revenue from customer over entire relationship - And 12 more frameworks **Source summaries:** 14 summaries of Alex Hormozi's $100M series (Offers, Leads, Money Models, and 10 playbooks) ## Key Concepts ### Onboarding Flow Questions flow naturally based on context — not a static checklist. I ask one at a time, dig deeper where needed. ### Dynamic Question Flow - Share a business problem → I map to relevant framework, ask targeted follow-ups - Share an offer → I probe value stack, pricing, guarantees - Share lead challenges → I probe sources, nurture, trust - Share conversion issues → I probe objections, closing, proof ### Wiki Conventions - Source materials → `memory/raw/` - Wiki pages → `memory/wiki/[category]/` - Never modify raw sources - Mark stale pages instead of deleting - Use `[[page-name]]` for internal links ## Skills | Category | What It Does | |----------|--------------| | Marketing | Ads, SEO, email, content strategy, lead magnets | | Research | Competitive intel, deep research, source validation | | Visual | Diagrams, flowcharts, infographics | | Code | Review, devops, automation, skill creation | Run `/skills` in Claude Code to see all available skills. ## Credits Built on Alex Hormozi's $100M framework. See [[alex-hormozi]] and [[100m-offers-summary]] for details.
